If You Don’t Understand People, You Don’t Understand Business

How can you help the Human Race?
Community, Tribe, and even a Company is a group of people with common set of values and believes. This results in Trust.

Video of Simon Sinek @simonSinek: If You Don’t Understand People, You Don’t Understand Business

Thank you Ineke Hurkmans (@Own_It) for showing me this video.

"Disclosure of Material Connection: Some of the links in the post above are "affiliate links." This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission`s 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."

Where do I find the people that Like my Facebook business page?

Facebook changed the way you can see who liked your page. Before you could just click on the number of likes and a popup would show up with the people that like your page.

This changed and you need to do 2 extra steps now.
You can also find a screencast of this below.

The people that like your page

1. Click on the link ‘Like this’ just below the number of likes on your page, in the left sidebar.

"Disclosure of Material Connection: Some of the links in the post above are "affiliate links." This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission`s 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."

Fifth P of People in your Marketing mix – Hank Wasiak

At the last day of SOBCon 2010 we worked in groups on 4 charity projects. The first day was Hank Wasiak shared a great story with us about Asset Based Thinking.

Just before we all departed on this last day of SOBCon, Hank did me this favor of a short video.
He is sharing that Social Media is not about media anymore it is about the 5th P in your marketing mix. The P of People.
Watch Hank rand.

Follow Hank on Twitter.

"Disclosure of Material Connection: Some of the links in the post above are "affiliate links." This means if you click on the link and purchase the item, I will receive an affiliate commission. Regardless, I only recommend products or services I use personally and believe will add value to my readers. I am disclosing this in accordance with the Federal Trade Commission`s 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."